In August, Bloom Magazine’s website,, drew more than 24,000 unique visitors, a new monthly record for the site.

With an increased emphasis on web-exclusive content and local news, is Bloomington’s on-the-go resource for updates on local people, businesses, and organizations.

“With a record number of people visiting in August, we know now more than ever what a valuable resource this site is for our readers, advertisers, and the Bloomington community,” says Editor and Publisher Malcolm Abrams.

Deputy Editor Sophie Bird, who manages and Bloom’s social media platforms, says that viewership has increased steadily while many Bloomingtonians have been spending more time at home. “For Bloom readers, is the best way to stay up to date on stories about Bloomington in between issues,” she says. “Our website is our most direct and frequent communication with our readers, and we’re honored that we’ve been able to provide something valuable to our community during this time.”

New content is posted to seven days a week. To keep up on the latest stories, photo galleries, and events, follow Bloom on Facebook (@bloommagazineindiana), Twitter (@bloommagazine), and Instagram (@bloommagazine).

For information about affordable advertising opportunities on, contact Cassaundra Huskey at [email protected] or 812-323-8959 ext. 2.